Who knew that social media could make or break your chance of landing a job. Even worse, what about getting fired before the first day? Online reputation is important to every brand including your personal one and consequences of not getting it right can be harsh and on-going. Stay on top of your online etiquette and do not have a job offer withdrawn because of a tweet.
This past week a FOX News Broadcast featured a story about a Texas Teen, named Cella, who posted a negative tweet about the job she has just accepted at Jets Pizza in Mansfield, TX. Her tweet was as follows “Ew I start this f___ a___ job tomorrow.” There were several thumbs down emoticons following her tweet.
The owner of Jets Pizza, Robert Waple, tweeted back “And….no you don’t start that FA job today! I just fired you! Good luck with your no money, no job life!”
You don’t have to go to the extreme of this example to suffer similar effects. Most people who hurt themselves through social media just don’t think about what things look like to the world- or that it might be looked at BY the world! Here are practical tips to help avoid ANYTHING that may cause a hiring authority to pass over you because of your online presence.
- If you would not “say it” or “do it” in front of your employer or customer, keep it off social media.
- Make sure your professional social media profiles are thoroughly complete, match the content and personal brand messaging that is on your resume, and grammatically correct.
- If you have any concerns about posts or tags that include you on social media, it might be best to set your profile to private.
- Stay positive and project kindness. Simply stated, if you don’t have anything nice to say, don’t say anything!